‘West of Conventional’: Salt Lake tries to lure visitors after COVID year
Salt Lake City is using the rebranding to recover from a down year in tourism.
(Jordan Miller | The Salt Lake Tribune) An attendee holds a sign with the "West of conventional," slogan at the Visit Salt Lake brand unveiling at the Gallivan Center in Salt Lake City on Thursday, June 3, 2021.
Jordan is a breaking news reporter at The Tribune. She graduated from the University of Oklahoma and has written for the Houston Chronicle along with the Enid News & Eagle. When she's not reporting, she loves watching football, reading books and painting.
Jordan is a breaking news reporter at The Tribune. She graduated from the University of Oklahoma and has written for the Houston Chronicle along with the Enid News & Eagle. When she's not reporting, she loves watching football, reading books and painting.